Social media has ver quickly become probably the most powerful and effective business building tools available. If you are building an online business, or promoting your offline business, Social Media, if used correctly, will enable one to bridge and cement your relationships with potential customers and business associates.
Is It Possible To Build A Successful Business Simply With Social Media?
Absolutely. People work with people they like, trust and can connect with. Social media tools such as for instance Facebook, Twitter, Linked-in, Blogging and You-Tube are superior relationship building tools. Relationships build businesses, not products.
I recently had a child slam me by having an exercise book he was wanting to promote. The book was just $10….however, he went about trying to market it in the wrong way. He posted his link on my Facebook wall. During the time, he didn’t realize the mistake he’d made. Basically what he’d done was the same as walking into my home, without even saying “hello” and insisting (and begging) I work with him. A little skewed in my own opinion. If this young man had built a connection with me first, I could have definitely bought his book, whether I needed it or not.
Relationships Are The Heart And Soul Of Any Business
As I mentioned earlier, relationships build businesses, not products. At one time the merchandise will certainly enter into play, but on the forefront most folks will work with someone they can connect with. This is one of the reasons Blogging about your specialty is incredibly important. Blogging is an extraordinary platform allowing you to position yourself as a leader in your specific niche. Whether you have an online business or offline business Alexander Malshakov, blogging is a price effective method to promote and to expose yourself. Blogging enables you to provide valuable information about your specialty and your business to an endless amount of potential customers.
Social Media platforms such as for instance Facebook, Twitter, Linked-in and You-Tube will also be exceptional relationship building tools…but only if used correctly. Creating your profiles correctly on these sites it of the most importance. Set it down, review it and then ask yourself…”Would I want to do business with me if I were reading this?”
Don’t allow yourself to get hustled, misguided and fooled by every one of the gurus wanting to promote crappy and wallet draining courses on PPC, Traffic Generation or Google AdWords. You do not need these courses. The only thing you will need is relationship building tools and a backpack full of people skills.
In A Nutshell
If utilized properly, Social Media is a wonderful arena to expose yourself and your business expertise through relationship building. Your Social Media reputation can thrust your business to levels of success you never deemed possible.
Mess it down and you’ll ruin your reputation and blow the largest opportunity available for traffic, branding and wealth creation for the online or offline business.
The best part of utilizing Social Media to advertise yourself and your business.